The leader in collaborative fraud management, Ethoca, today announced that a multi-media sports entertainment powerhouse, World Wrestling Entertainment, Inc, has joined Ethoca's global network of fraud fighters aiming to grow their business opportunities and increase profits by deploying more effective risk management.

    According to Nick Rozdilsky, Vice President, E-Commerce, "WWE's online merchandising business has been growing at over 40% annually, and is becoming a major source of profitability for us". "We see real value in sharing our experiences as part of Ethoca's collaborative fraud management network to reduce fraud losses, increasing our revenues by safely accepting many orders now rejected, and reducing our costs with fewer manual reviews. Ethoca gives us a great opportunity to wrestle fraudsters into submission."

    Online business leaders in industries ranging from gaming, retail, reverse logistics, consumer electronics and others see Ethoca's collaborative fraud management service as a way to inform their decisions and enhance their profitability on thousands of transactions every day. Ethoca is the only service that allows companies to benefit from the payment experiences of other companies. Accepting more of the "right" types of transactions increases revenue, and declining the "wrong" ones reduces losses and non-payment. According to recent research, better fraud management can result in e-businesses recovering more than $30 billion in previously foregone annual revenue.

    Andre Edelbrock, Ethoca's President and CEO said: "We're excited to have a high-profile business leader like World Wrestling Entertainment join Ethoca's network because it helps raise awareness that almost all companies have growing online components today". "It doesn't matter what your core business is, collaboration offers unique benefits in fighting fraud through faster detection and increased revenue opportunities. WWE is another significant addition to making our platform a truly global cross-industry effort to halt and reverse the growth in online fraud through our collaboration technology," said Edelbrock.